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dezinsINTERACTIVE Web Design, Branding & Marketing Agency

The Digital Age: Everything is Changed

We are a nation driven by technology, and digital marketing has a massive impact on people’s purchases and life habits. Companies today need a solid grasp on how to utilize the digital universe to maximize their brand awareness and impact. We're going to look at some...

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Fast is better: Optimize your mobile site

There’s no question about it: consumers expect companies to deliver a fast, hassle-free mobile experience. However, the reality is that many mobile sites fall short of those expectations. It makes sense that slow loading time would frustrate your website visitors and...

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GeoFencing: Targeting Your Local Audience

Geofencing is a service that allows companies to send notifications to smartphone users within a designated geographical area. It is employed as a marketing tool to directly interest potential customers in the area by sending promotions and information straight to the...

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Get on the Map with Targeted Ads

Targeted advertising is a form of online advertising that focuses on the specific interests, and preferences of a consumer. When a consumer views a product on a retail website, the user’s browser submits information about what he/she is searching for to third-party...

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Web Design Trends of 2019

The web design industry is continually changing. Our web team is constantly staying in the know so that we can update and integrate trends to create websites that stand the test of time. Here are a few trends you should be watching out for in 2019. #1: Designs...

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SWOT Analysis For Small Businesses

SWOT is an analysis of your business that encompasses four main points: strengths, weaknesses, opportunities, and threats. When we begin to analyze your business, we develop a marketing strategy based on your SWOT. We capitalize on your strengths, improve on your...

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If you like it, then you should put accessibility on it.

In recent news, Beyonce’s firm is facing a major lawsuit because her website, beyonce.com, is not ADA compliant. The suit alleges that Beyonce.com violates the Americans with Disabilities Act because it is not equipped with technology that allows visually impaired...

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Part 2: Six Marketing Strategies For The New Year

We are in the final countdown towards the New Year. Have you given much thought to your marketing strategies for 2019? We’ve come up with various marketing, website, and digital media advertising essentials to help grow your company and increase your overall reach....

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Part 1: Six Marketing Strategies For The New Year

As 2018 comes to a close, it is essential that you use this time to evaluate and review your marketing strategies of the past year. Did you reach your goals? Did you utilize your resources in the necessary areas? Did you experience growth? Or, did you experience loss?...

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Too Much Optimization Can Be Bad Optimization

Do you remember trying to eat as much candy as you could after Halloween, and you ended up regretting it with a big stomach ache? Over-customizing your website with tips and tricks you learned about “Search Engine Optimization” can end up hurting your internet...

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5 Ways to Improve Your SEO Rankings

It’s Friday. You’ve planned a fun date night. You grab your phone, open the internet, and immediately go to Google. Once there, you type in “Italian restaurants in Baton Rouge.” From there, you’re faced with the decision to choose a restaurant based off of the top...

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7 Reasons a Business Needs to be ADA Compliant

The Americans with Disabilities Act is a civil rights legislation that ensures that websites are accessible to those with disabilities. ADA compliance helps give Americans across the spectrum the same opportunities. As technology and the internet continues to grow, we...

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Your Business Has a Reputation to Uphold!

Every business wants to have good standing in the community, and the most effective way to maintain this is with an established customer base and a confidence that defines your company as a leader in your industry. Building an image for yourself through online...

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Reviews are Worth Their Weight in Business Gold

When your posse of friends can’t decide which pizza joint to frequent on Saturday night, the determining factor typically comes down to the restaurants’ star rating – one of the fastest growing and most daunting tests that businesses take in today’s online-dependent...

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Sprout Social Vines Reach Out to Pinterest

The social media managing program, Sprout Social, is blossoming as its platform base now includes one of the internet’s most marketing-friendly social sites, Pinterest. Sprout integrated Pinterest with the hopes of helping companies reach even more potential clients....

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Go Organic with Google’s Ranking System

Google’s algorithmic-based rules are dynamic – they are always changing, and businesses are hard-pressed to find ways to maintain their lofty positions as kings of the internet search. However, with each change, those who discover how to organically improve their...

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5 Tips on Creative Email Marketing

We've all received an email we immediately deleted, marked as spam, or ignored altogether. As a marketer, this is usually the first thought that pops up as soon as we go hit "send" on another email newsletter, promotion, etc. With the ever-expanding realm of digital...

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