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dezinsINTERACTIVE Web Design, Branding & Marketing Agency

Measuring Social Media Marketing

Measuring Social Media Marketing

Social media marketing can be a game changer for your business. We recommend formulating and utilizing a social media strategy, but what’s the point of a strategy if it’s not effective? In order to determine the effectiveness of your strategy, you’ll need to monitor...

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dezinsINTERACTIVE expands to Shreveport

dezinsINTERACTIVE expands to Shreveport

After 18 years in Baton Rouge, branding and marketing agency dezinsINTERACTIVE has expanded, now with a satellite office in Shreveport.  Founder and managing partner Orhan Mc Millan says, “We’re so excited about this new venture! For nearly 20 years we’ve been...

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Revitalizing your Business with Google Analytics

Revitalizing your Business with Google Analytics

Google Analytics is a web analytics service that helps users digest their website traffic, allowing them to nail down and better understand their target market. This tool, proving to be invaluable for small businesses, provides business owners with insights on who...

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What’s Your Call to Action?

What’s Your Call to Action?

In the digital media world, we’re bombarded with so many variations of letters. There’s SEO, CMS, PPC, TTA and probably a few more dozen where those came from. When creating a website, designing your new billboards, managing your social media, or simply trying to...

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Facebook Pixel: Sell More, Track More

Facebook Pixel: Sell More, Track More

The Facebook Pixel is an analytics tool that is made up of code that can be embedded into your website. It allows you to measure the effectiveness of your advertising by understanding the actions people take on your website. Once the Facebook pixel feature is set up,...

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Email Marketing is Good for Business

Email Marketing is Good for Business

While every business owner knows that personalized messaging is important, sometimes we all need a little reminder. It’s vital to any business’ success to create modern email marketing that is interesting and personalized to the audience you’re sending a campaign to....

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Instagram for Business: Tips You Need to Know

Instagram for Business: Tips You Need to Know

We’re halfway through 2019 and 25 million people are using Instagram for business. More importantly, more than 200 million users visit at least one business profile each day. While Facebook concentrates on content strategies, Instagram is becoming the biggest hub for...

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ADA Compliance: Don’t be a sitting duck

ADA Compliance: Don’t be a sitting duck

The Department of Justice published the Americans with Disabilities Act (ADA) Standards for Accessible Design in September 2010. These standards state that all electronic and information technology must be accessible to people with disabilities. If a website isn’t ADA...

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4 Signs it is Time to Hire a Marketing Agency

4 Signs it is Time to Hire a Marketing Agency

Whether your day to day marketing is handled by one person, an intern, or an entire team, it’s proven that collaborative minds create the best, most influential results. A digital marketing agency not only pushes the creativity in your company’s marketing strategies...

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The Digital Age: Everything is Changed

The Digital Age: Everything is Changed

We are a nation driven by technology, and digital marketing has a massive impact on people’s purchases and life habits. Companies today need a solid grasp on how to utilize the digital universe to maximize their brand awareness and impact. We're going to look at some...

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Fast is better: Optimize your mobile site

Fast is better: Optimize your mobile site

There’s no question about it: consumers expect companies to deliver a fast, hassle-free mobile experience. However, the reality is that many mobile sites fall short of those expectations. It makes sense that slow loading time would frustrate your website visitors and...

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GeoFencing: Targeting Your Local Audience

GeoFencing: Targeting Your Local Audience

Geofencing is a service that allows companies to send notifications to smartphone users within a designated geographical area. It is employed as a marketing tool to directly interest potential customers in the area by sending promotions and information straight to the...

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Get on the Map with Targeted Ads

Get on the Map with Targeted Ads

Targeted advertising is a form of online advertising that focuses on the specific interests, and preferences of a consumer. When a consumer views a product on a retail website, the user’s browser submits information about what he/she is searching for to third-party...

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Web Design Trends of 2019

Web Design Trends of 2019

The web design industry is continually changing. Our web team is constantly staying in the know so that we can update and integrate trends to create websites that stand the test of time. Here are a few trends you should be watching out for in 2019. #1: Designs...

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SWOT Analysis For Small Businesses

SWOT Analysis For Small Businesses

SWOT is an analysis of your business that encompasses four main points: strengths, weaknesses, opportunities, and threats. When we begin to analyze your business, we develop a marketing strategy based on your SWOT. We capitalize on your strengths, improve on your...

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If you like it, then you should put accessibility on it.

If you like it, then you should put accessibility on it.

In recent news, Beyonce’s firm is facing a major lawsuit because her website, beyonce.com, is not ADA compliant. The suit alleges that Beyonce.com violates the Americans with Disabilities Act because it is not equipped with technology that allows visually impaired...

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Part 2: Six Marketing Strategies For The New Year

Part 2: Six Marketing Strategies For The New Year

We are in the final countdown towards the New Year. Have you given much thought to your marketing strategies for 2019? We’ve come up with various marketing, website, and digital media advertising essentials to help grow your company and increase your overall reach....

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