by Dezins | Aug 12, 2012 | Uncategorized
At a recent social media workshop I attended, I heard the presenter make a point that really resonated with me. She had been discussing the need for a potential client to have a social media page. The person was resistant to that suggestion, the reason being that all... 
by Dezins | Jul 21, 2012 | Uncategorized
My previous job involved sending out e-mail marketing pieces for two different divisions of our company. I really had no relevant training and just kind of picked up the rules as I went along. Fortunately, our company had invested in an e-mail service provider (ESP)... by Dezins | Jul 12, 2012 | Uncategorized
We’ve all sent and received requests to connect on LinkedIn. When accepting requests on LinkedIn, I try to make sure that I have some personal relation with the individual. I feel that this is important because whomever I agree to connect with will have access... 
by Dezins | Jul 5, 2012 | Uncategorized
What is Blogging? First, let’s start by defining what blogging really is. Easier said than done. In my opinion, a blog has two components: 1. The content is regularly updated, rather than being static, with content arranged chronologically 2. Readers can... 
by Dezins | Jun 28, 2012 | Uncategorized
There is a lot more to being a successful business than just knowing your specialty skills… ESPECIALLY if you are the owner of that business. For me, I have naturally always had strengths in communication, design, marketing and understanding the larger picture...