What’s Fresh


LinkedIn: Making Professional Connections

There’s so much hype around social media sites such as Facebook and Instagram but one of the most important social media platforms for business is LinkedIn and it’s often overlooked. LinkedIn is probably the most relevant social media site for business owners and...

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Digital Marketing: Knowing Your Target Audience

You’ve decided to focus on digital marketing, now it’s time to plan. The purpose of a digital marketing plan is to clearly articulate the goals of your initiative. This includes pinpointing your target audience, choosing your channels and tactics. Identifying your...

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Web Developer/ Server Manager

Web Developer Dynamo Seeking A Web Developer / Server Manager Entering its fourteenth year, dezinsINTERACTIVE, a local branding, web technology and marketing company serving businesses, non-profits and associations in the greater Baton Rouge area, is seeking a...

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Meet Frunshana

We are proud to announce and welcome Frunshana Sims to the dezinsINTERACTIVE team! She will be both the Social Media Strategist and Creative Content Developer. Frunshana’s Bachelor’s degree is from The University of Southern Mississippi where she majored in public...

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Emoji: More Than Just A Smiley Face

Everything in marketing and communication revolves around engagement and now that is highly influenced by a little yellow smiley face, a heart or some sort of other emoji. Yes, the emoji is the next big thing in communication. We are living in the age of the emoji....

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Meet Kent Follette

What type of work do you do?  I make functional pottery. In other words, I make pottery for every day use. Our business stems directly from our love of cooking. We enjoy making food and being in the kitchen as a family. Why do you do this type of work? Simply put, I...

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Come Gaze Into Our Crystal Ball: Trends for 2016

And just like that, 2015 has come and gone. Is it just us or do the years go by faster and faster? It sure seems that way. With each passing year, marketing trends consistently react to changes in technology. We as business owners have to adapt and make adjustments....

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Defining E-Commerce

You are probably wondering what inspired us to write an article regarding e-commerce. Earlier this month, we moderated a seminar on the topic. It went so well that we found our inspiration from it. First, we must give you a definition of the term. Electronic commerce,...

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Developing Your Strategy: Implementation

Last month, we introduced our article series on developing your business strategy. We outlined an overall strategy development plan for your business. From your elevator pitch to your executive summary, you should have a good indication of what you what to accomplish....

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AAF-BR’s Media and Creative Services Auction

On Wednesday, November 4, the American Advertising Federation-Baton Rouge will host its Media & Creative Services Auction. This event serves as the city’s only fundraiser specifically focused on media and advertising industry-related services. Local creative...

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Edmond at the Mini Maker Faire

On Saturday, September 26 the Mini Maker Faire was held at the East Baton Rouge Parish Main Library. dezinsINTERACTIVE's Edmond Major III participated with the many other vendor booths at the event. We asked him several questions about his experience. Who were you...

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Google’s New Look

Back in August, Google rebranded itself to become Alphabet, Inc., which will serve as a public holding company. Its largest asset will be the Google search engine. You may have typed in “Google.com” recently and noticed a new look. No, your eyes are not fooling you....

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Developing Your Strategy: Overall Formula

Developing your business strategy… it’s probably a concept that makes your head spin. Maybe you have recently come to conclusion that your business idea is all over the place. Well, do not be afraid. In this first installment of “Developing Your Strategy,” we will...

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